Targeting gay community online

Hi

I'm gay but not a marketer, I'm a developer. Currently I'm working on non-adult gay website/community. I'd like to get potential subscribers before I go any further. I'm not sure where to start advertising.

I don't know many online gay communities, except for dating apps and some forums, but I don't want to go there. Facebook seems like a good option but I can only target specific "gay" interests.

Can anyone give me some tips?

 

I have a gay friend who is also a pilot. He was on a few general pilot forums for years. Then he decided to create a gay pilot's forum. It has quite a few members these days. You might think of doing something similar: find a general forum that is of interest to you and then create a similar one for gay members. The original forum would be a place to announce it and try to get the charter members signed up. Once you have that core interest group, you could think about expanding it to other focuses, as well.

 

I'm sure the two of you get along quite well.

 

I don't know any gay communities, But I guess you can find your audience by Googling and searching for any related platforms. Also you can talk about it with your gay friends and ask them to spread info about your platform among their friends to make some kind of information chain