Dear All on Aug 17th 2006 (IST) i attend the webinar on WEEKLY QUICK TIP SERIES Series 3 - How to maximize your media spend for the best conversions across different keyword phrase In this webinar they describe the very basic thing about match type in Adwords and Yahoo overture which are already known very well. The new term they use(in my point of view) is CPO(Cost per order)which is nothing but cost per conversion. it was good for people who is new in the PPC area........I didnt found anythig for the exprienced person in this webinar
Hi if ur a biginer then it was worthy for u Its all abt talking abt math types. As we all know phrase match or exact match are always better than broad match so it describe all abt this........