Successfull Established News Website — Multiple Income — High Potential

Russian Spy

URL: http://www.russianspy.org
Established: 20 Oct 2006
Uniques/Month: 17,000
Page views/month: 25,000
Monthly Revenue: $500
PageRank: 4
Listed: 8 Sep 2007





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Description:

The Russian Spy is a news website covering news and analysis on politics, business, sports, culture, etc in Russia and Post-Soviet States (Ukraine, Kazakhstan, Georgia, Baltic States...).

Lots of topics: Arms Export, Art & Design, Alexander Litvinenko, Computers & Internet, Crime & Punishment, Disaster & Accident, Health, Humor & Fun, International Relations, Middle East, Piracy, Post-Soviet States, Religion, Science & Technology, Sex, Vladimir Putin and more..

Unique clean design, template and code made by PSD2HTML service. Cost us about $1,000 for PHP code and HTML + CSS markup. (http://www.psd2html.com/order-now.html).

Russia is a very popular topic. Lot of people are very interested in political and social changes in Russia, news, tourism, business, russian spy case, military, russian women, etc..

Ratings:

Start Page: Google PR4
About 350+ pages has Google PR 2-4

25 Google PR4 internal pages
145+ Google PR3 internal pages
170+ Google PR2 internal pages

Top 2 in Blog Top Sites Rating!
http://topsites.blogflux.com/local/

Technorati stats:

Authority: 73
Rank: 76,317
415 blogposts linked to Russian Spy

Domain Appraisal:

Appraised by Estibot: http://estibot.com/results.php?domain=russianspy.org
Valuation for domain name only: USD 70
Valuation considering traffic: USD 2,800

Backlinks:

Total 4330 Backlinks
http://search.yahoo.com/search?p=linkdomain%3Awww%2Erussianspy.org+-site%3Arussianspy.org
Lot of strong backlinks with 1-5 Google PR
Answers.com, Digg, Ufonews.tv, Antiwar.com, Engadget, Oilgame.org, Sphere, Netscape, First.org

Indexed pages:

Google: 2270 (http://www.google.com/search?hl=en&q=site%3Arussianspy.org)
Yahoo: 2,788 (http://siteexplorer.search.yahoo.com/search?ei=UTF-8&p=russianspy.org)
MSN: 1,725 (http://search.msn.com/results.aspx?q=site%3Arussianspy.org)

Auditory:

“The site caters to a slightly more male than female, more educated, younger crowd.”
— Quantcast (http://www.quantcast.com/russianspy.org)

Revenue Details:

Google Adsense: $150-200

Casale Media: $30 ($0,2-5 CPM)
(http://www.casalemedia.com/)
RussianSpy — qualified publisher of the Casale Media advertising network

Private link sales: $90-120 (sitewide link x 30 per month)
Private AD sales: $100-200 (468x60 banner x $100 per month)
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$370-550


High Potential

Not updated from June, 2007, but still have stable traffic.
It was our favourite child for a one year. Now we have no time for this project, so we want to sell it. Just add photogallery and you will improve revenue up to $750-1000. You can not write posts by yourself, just install any plug-in to sindicate RSS News headers, also there are a lot of russian sources that allow to republish their english news.

Add russian map or make a Google Maps Mashup, add few articles about tourism, russian visa, hotels, business in russia, any facts — you will get a tons of visitors and high revenue.

Also you can sell a lot of links (lot of internal pages have PR 3-4), sell ad placement (business, humour, tourism, dating), participate in any affiliate programs (e-books, music, amazon, dating, e-bay). We never placed AuctionAds, it can take you more.

Traffic Details:

17,500-20,000 visitors per month
20,000-25,000 pageloads per month

Traffic sources:

5.43% Direct Traffic
48.04% Referring Sites
(Wikipedia: 3.67%)
46.52% Search Engines
(Google: 39.88%, Yahoo: 3.54%)

Country stats:

28.86% United States
10.74% United Kingdom
9.17% India
4.70% Germany
4.25% Canada
3.13% Unknown
3.13% Australia
2.01% New Zealand
2.01% Malaysia
1.57% Russian Federation
1.57% Turkey
1.57% Singapore
1.57% Lebanon
1.34% Thailand
1.34% Saudi Arabia
1.34% Iran, Islamic Republic Of
1.12% Italy
1.12% Philippines
1.12% Mexico
1.12% Netherlands
1.12% Indonesia

Russia is a very hot niche, and with upcoming Russian President and Parliament Elections, Winter Olympic Games it will get a lot of traffic.

Overture search terms count:
164699 russia
17414 map of russia
7895 russia history
5573 st petersburg russia
5338 russia woman
5038 travel russia
5015 moscow russia
3051 russia news
2968 russia oil
1940 russia sex
1891 russia hotel
1770 russia tour
1135 flight to russia
1116 russia iran
1088 russia adoption
1085 russia visa
1075 picture of russia
1053 kazan russia
1051 russia house
1033 fact about russia

And don’t forget that site is not only Russia related, it also covers topics from 14 former soviet republics (Armenia, Azerbaijan, Belarus, Estonia, Georgia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Tajikistan, Turkmenistan, Ukraine, Uzbekistan).