As you use Google's AdSense for more and more time you begin to learn from the mistakes of the past, and you slowly begin to realize which of your actions kept your site from reaching its full potential. But an important part to making a mistake is telling people about it and teaching them how to avoid making the same mistake. So this is a list of the top five mistakes people using AdSense make. You should read them well, and see if any of them is applicable to your contents. If it is, you must stop and attempt to fix such errors as quickly as possible. The first major no-no that everyone seems to be hitting at one point or another has to do with breaking the rules. Google's AdSense is a great program but it relies on you respecting a few set rules. The most important thing is not to create "artificial clicks" through any means possible. Never click your own links, never ask your friends or close ones to click the links and never, by any means have your content encouraging the visitors to click the links. You run the risk of being permanently banned, and that will definitely damage your revenue. Failing to comply with Google's terms could have your AdSense account suspended. And this is why this rule is by all means the most important one of all. It's because this is the difference between life or death. The second thing users get wrong a lot of time is having a bad color palette for ads. Many times this happens because the publishers aren't knowledgeable enough to change default color palettes. Others just can't seem to spend enough time in changing those defaults. Having bad ads that stand out is sure to push people away from clicking; whilst having something which is clearly visible yet distinctive will. Third, of course, the position of the ads is probably the key element you should get right if you want to maximize your profits with AdSense. This is noted in a lot of places on the web and Google talks about this as well. Google can provide you with statistics which illustrate what positions work particularly well on your website. Fourthly, banner ads are also a very bad idea if you're using AdSense. 480x60 type ads are a sure way to drive many people away as most Internet surfers have developed a natural resistance to such means of advertising. And last, but clearly not least, is not taking care of the site running the ads. Because ultimately it doesn't matter how cool the site is itself. If it doesn't have updated contents and a lot of daily visitors it will probably never earn you any serious AdSense revenues. So these are the most important five things people get wrong while using the AdSense program. But of course if you don't like this means of expressing the issues, here are the top five things you should do to ensure your AdSense ads are constantly bringing in that revenue. Never break Google's policy. Don't make visitors create "artificial clicks" on your website regardless of the person doing so or the reason. Make sure your ads have the right colors that blend in with your site, and make sure they're positioned in the right places to attract as many customers as possible. Always try to avoid using banner-like (480x60) adds unless you really know what you're doing and constantly keep your site fresh and up to date. So with that in mind you should be raising your AdSense revenues in no time.
Thankfully a like minded sole who agrees with me that one of the biggest no-no's is to not observe Googles TOS (Term of Service) - for so long I have felt alone on this issue. I see so many people on this forum asking why they have been banned from adsense - Even a simple breach such as not having a privacy policy clearly displayed on your site is enough to get you banned from adsense, and yet I see site after site after site put up here for review with no privacy policy in place. Some of these sites might as well take a gun and shoot themselves. Getting banned for such an infringement is just stupid and I have NO sympathy for those who fail to read the TOS - they are a legal obligation that you are signing upto. If anyone out there thinks you can ignore the TOS and beat a multi-billion pound company then clearly you have the best lawyer on Earth. Top quality post - ignore it's content at your peril Night Dickie Boy
Though the first poster undoubtedly posted his article for self promotion, I do have to agree with adsenseplr. Time after time I've seen people whine about being banned from Adsense but yet they flaunt the simplest rules. If Adsense is a significant part of your income then familiarize yourself with the TOS.
I have seen that new user does the mistake of asking friends to click ads to generate fast revenue and ended with their adsense account banned.
i agree that the color and place are important but the banner ads can be put with the text ads to give more sense for the site. they can be attractive if they are flash
I should read this a year earlier. I didn't even know how to choose the best adsense format when I started blogging. It took me a few months to learn all the basic concept.
Also a sixth tip should be the kind of audience your content will likely attract. If the audience is too technical, then the CTR will be low. IT doesn't matter much if you still can get massive traffic to your site, but if it's only average traffic, you'd be better off with content interesting to non technical people.