Anybody using some ways to stop people from leaving your landing page? I mean if they don't like your ad and want to close page - to show them another proposal or offer discount? Anybody using this?
First of all, Do some competitor analysis for your major keywords (ie. the keywords that drives traffic to your landing page) Identify the landing pages that grab your (user) attention. Pull the important points from that landing pages and include them in your landing page. Try to include some offers in your landing page. Cheers, Kranthi.
I've heard of something called Traffic Regenerator, but I've never used it... I hear that it ups conversions by about 10% though.
PPC visitors have even higher expectations and a shorter attention span than organic. You need to capture their attention immediately and let them know that they arrived at the right place. Cut down on page clutter, make it simple. Check your landing page to be sure that your sign up form or "Buy Now" above the fold and very obvious to the visitor.
I try to optimize landing page - show exactly that they want to see. I mean if they came from PPC - i know adv and can hightlight some points for them or offer to try something else