I work for a small online publisher who has only just realised the true importance of SEO and link building. However one of my colleagues is convienced that if you provide another site with an SEO friendly link on one of your pages with a good PR, they are effectively 'stealing' your PR. Is she right? And if so how exactly can another site 'steal' PR? Any opinions would be appreciated. Thanks
Im lost is the new site linking to your publishers site? If so how is it stealing the pr if you are giving them a Link?
Sorry I didn't make that very clear. If we have a page with PR6 and the content on that page has an SEO friendly link to another i.e. "joe blogs at www.blahblahblah.com was quoted saying blah blah blah", does that site benefit by us having a higher page rank than them...the way it has been described to me is that that site then effectively steals our higher PR. Personally I've not heard of this before, it doesn;t really make sense to me and dont really understand where the idea has come from which is why I'm sounding it out with you guys. Does that make sense to anyone or do I just have an extremely confused colleague!
Giving them a link gives them a vote of approval in Google's eyes and helps them get pagerank. I doubt this would negatively affect your pages pagerank, though, unless you had a link farm going.
Hi, Your kind of along on the right tracks however its not really stealing. If a page links to you your authority is strenglthened in googles eyes. If the page linking to you already has a PageRank that authority is even further increased. So if your page has a high PR its most likely becuase another page with a high pagerank is linking to you. When you link to another page, the page you link to will benifit, however you most wont be at a dissadvantage for it. They dont steal your PR just kind of "piggy back" on it, but not in a bad way. If you were to remove the link the PR would be lowed as a result. You shouldnt really worry about linking to other websites, just note that the only websites you should link to are things such as link farms (pages with simpley just 100's of link, no content) Sorry that wasnt explained very well, but basiclly if you link to a page you wont be harmed, they will just be benifited.
Yes my friend you have an extremely confused colleague. There's no such thing as "stealing PR". Well actually there is but it's called hijacking PR and I don't think you need to know about this. What you have described is known simply as link building. If you put a link on your PR 6 site going to another site, whether it be a PR 0 or a PR 9 all you are doing is passing "link juice", no one is stealing your link or your link juice but you are spreading your link juice (or link power) onto the site you are linking to. SO if you are a PR 6 and the blogger you are linking to is only a PR 1/2 then you are passing them on some QUALITY link juice= EVERYONE wants to get backlinks from high authority sites (sites with good PR) this is link building 101 (and most definitely not "link stealing") Hope this helps clarify the situation for ya!
edmarriner yet another leeds fan on the dp board! Sorry this post has nothing to do with the thread, i couldnt help myself.
If you provide a SEO friendly (and what we mean by that is simply a do-follow link), you will not be loosing any of your current or future PR. PR is divided equally amongst all outgoing do follow links, the more links the less value per outgoing link your site will be giving, but that's nothing for you to worry about.
I think the problems only come into play if google find out its a paid link, in which case its my understand that both sites PR will be negatively affected.
This is very controversial. I get reds all the time for never agreeing Internal links decant PR External links don't as they are two different votes. Amazingly many sites seem to have a higher PR on sites on the actual pages and URLS that link to VERY VERY trusted sites such as fortune 500 or UK PLC indicating that a link to these sites actually flow PR back! Very very controversial as I say since PR CANNOT flow backwards yet if you owned Google wwwho in turn own much stock........wouldn't you amend the algo fore better juice/ serps for these links since it is your own shares / sales you are benefitting....
Technically yes however it depends on various factors for example: If site A your website has 10 external links and 10 internal links the link juice from your pagerank 6 gets split fairly between all of the 20 pages. If site B the site you are linking to and the site that is linking back to you only links to your site and no other pages then all their link juice is going to you and lets say this site is a pagerank 3 then you will have the upper hand. Initally the answer is yes, however it also depends on other links that you have coming of the page, both internal and external and the same for the exchanging website.
To increase the page rank of your website, you need to regularly add backlinks to your website in months.