Starting all Campaigns at the first time?

Discussion in 'Google AdWords' started by shauvik_bit, Sep 5, 2007.

  1. #1
    Hi,

    I am a new subscriber to the Google Adwords service.

    I am in the process of making all the campaigns and ad groups for my site.

    i dont have a massive budget to kick off my campaign, though. After going through a few sites, i feel that i shouldn't be starting ALL the campaigns at the first go.

    I suppose, i should switch between those in a period of 4-5 days. Would that be fine to come to some conclusion about the performances of my campaigns?

    Is this a good idea to proceed in this way? :confused:
     
    shauvik_bit, Sep 5, 2007 IP
  2. shauvik_bit

    shauvik_bit Peon

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    #2
    I guess this was a stupid questuion from a new bie like me...
     
    shauvik_bit, Sep 5, 2007 IP
  3. CustardMite

    CustardMite Peon

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    #3
    You haven't give us a lot of information. Why do you need a number of different campaigns for a single website?

    I suppose the answer to the question would be that if you think you can learn something from one campaign that would be applicable to the others, then you should start with just one, and turn the others on when you think you've learned from your initial mistakes.

    Alternatively, there's the question of time. Initially, managing new campaigns can take up quite a lot of your time - do you have enough spare time to optimise all of these campaigns at the same time?

    Another question would be whether or not your business can afford to lose money on all of these campaigns simultaneously while you optimise them?

    It's very difficult for anybody here to tell you what the best thing to do in your situation is.
     
    CustardMite, Sep 6, 2007 IP
  4. scuba5794

    scuba5794 Active Member

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    #4
    a good way to start is VERY slow start with minimal starting bids analyze and measure the results. Then make improvements analyze measure then refine until you reach an optimal level.
     
    scuba5794, Sep 9, 2007 IP
  5. shauvik_bit

    shauvik_bit Peon

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    #5
    Thanks Mate..This is what i have intended to do as well...Thanks again....
     
    shauvik_bit, Sep 9, 2007 IP