Hey guys, I'm coming out with a new product that will be launching hopefully September 2010. I set up a development blog for it two minutes ago. I was wondering if this was a good move on my part or if its just a waste of time? I would want to get a lot of buzz once the product hits the market so I was hoping to build a mailing list from the blog. If it is a good idea, does anyone have any tips on making it successful? I will stick to the Content is Key logic but maybe there is an article or something out there that can lead me in the right direction. Any help is appreciated, Thanks,