Started bidding ads hardly showing

Discussion in 'Google AdWords' started by AdsInfluencer, Jan 25, 2009.

  1. #1
    I set my minimum bid to 6 cents and 20 cents for some keywords
    Now some of the keywords im in the first page but i only got 30 impressions in a few days with 34 keywords what am i doing wrong?

    Im set it for 1.5$ a day max and my quality rating ranges from 7 to 8
     
    AdsInfluencer, Jan 25, 2009 IP
  2. magda

    magda Notable Member

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    #2
    $1.5 is an awfully small amount to set as a daily budget.
    At 20c a click you could only get 7 clicks a day anyway, and it seems to me your delivery rate of impressions is reflecting that.
     
    magda, Jan 25, 2009 IP
  3. Mitch900

    Mitch900 Peon

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    #3
    Magda, what would you recommend as a decent daily budget to get good impressions?

    I'm currently at 1.5 as well :)
     
    Mitch900, Jan 25, 2009 IP
  4. magda

    magda Notable Member

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    #4
    I couldn't recommend a budget, as I don't know what you can afford, but you have to be realistic about how many impressions you can get for such a small amount - as I said, 20c a click is only 7 clicks on that budget.
    Also bear in mind that a reasonable 'beginners' ctr could be 1 or 2% (and your ad will stop showing at below 0.05%)
     
    magda, Jan 25, 2009 IP
  5. AdsInfluencer

    AdsInfluencer Well-Known Member

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    #5
    So i should increase the limit?

    Also what i dont understand in most of the keywords im the top bidder at about 5 cents
    Why wont the ads show?
     
    AdsInfluencer, Jan 25, 2009 IP
  6. chuck_d

    chuck_d Peon

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    #6
    Like magna said, its tough for someone to recommend a budget not knowing what you can afford, but i also agree yours is way to low to get any data.

    Personally, i never set anything less than $25 a day when i am testing something new ... but i also understand and am willing to risk losing the $25 with nothing to show for it.


    chuck
     
    chuck_d, Jan 25, 2009 IP
  7. AdsInfluencer

    AdsInfluencer Well-Known Member

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    #7
    Well i set my daily budget to 30$
    im the top bidder in most of the keyword at a bid of 10 cents so why wont the ad appear?
     
    AdsInfluencer, Jan 27, 2009 IP
  8. venturefox

    venturefox Notable Member

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    #8
    I'm still learning with Adwords too and I've found setting your starting bid a bit higher, say to maybe 15 cents, will get your ad more views and people will have more opportunity to click on it. When people start clicking you will be able to drop down the minimum bid and start to get targeted traffic cheaply.
     
    venturefox, Jan 27, 2009 IP
  9. muchacho79

    muchacho79 Active Member

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    #9
    It's best to start off with higher bids to begin with as this will generally mean more clicks. More clicks means more data and with more data, you learn quicker.

    As you learn more about your ads and what works and what doesn't, your ROI/Conversation Cost will (or should) come down.

    If your ROI/Cost per conversion isn't good enough, then drop the bids 10-15% every day/week (depending on the popularity of the keyword).
     
    muchacho79, Jan 27, 2009 IP
  10. AdsInfluencer

    AdsInfluencer Well-Known Member

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    #10
    Thats not the problem i had like 50 impressions in all my keywords(total)
    And im the top bidder in most of them i see no reason why it shouldn't be seen
     
    AdsInfluencer, Jan 27, 2009 IP
  11. muchacho79

    muchacho79 Active Member

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    #11
    How do you you know you're the top bidder?
     
    muchacho79, Jan 27, 2009 IP
  12. AdsInfluencer

    AdsInfluencer Well-Known Member

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    #12
    When the impressions did appear i was between 3 and 1 depends on the keyword
     
    AdsInfluencer, Jan 27, 2009 IP
  13. chuck_d

    chuck_d Peon

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    #13
    when you say your ads aren't showing, do you mean your not seeing any impressions in your adwords campaign or are you physically typing in your keywords in google and your ad is not appearing?

    if its the first thing i said, maybe the keywords just don't get searched for that often, so some days you will see no impressions.

    if its the second thing, try clicking on the magnifying glass next to the keyword thats not showing, adwords will give you an explanation why


    chuck
     
    chuck_d, Jan 27, 2009 IP
  14. venturefox

    venturefox Notable Member

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    #14
    I've found the best success with trying 5-10 different ad variations in each group of keywords. If your ad variations contain the same words and phrases as the keywords you're bidding on, you will see a lot more results.
     
    venturefox, Jan 27, 2009 IP