Started a new website for all Recycled & recyclable Products.

Discussion in 'eCommerce' started by ashwini.gangamwar, Nov 13, 2013.

  1. #1
    I have done On Page but traffic is decreasing, i need to get more traffic.
    My products are really good but sale is decreasing.
    How do i work to get good sale.
    Please give me some suggestion for http://thespotteddoor.com/
     
    ashwini.gangamwar, Nov 13, 2013 IP
  2. ryan_uk

    ryan_uk Illustrious Member

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    #2
    A bad user experience? The site is slow to load (even after the initial load it is painfully slow), and this is a ranking factor. So optimise the site as much as possible. You're over the top with images. Also, I need to hover over and see prices. Where are the reviews? And so on. Spend some time studying Amazon as they do tons of stuff right and important information is clearly visible before clicking through. Fix your site (the design needs a total overhaul, including making it responsive - this could be up to 50-60% of traffic you are missing out on/alienating).

    I suggest you stop by Moz.com and read articles in their blog (including the UGC blog) about optimising and marketing ecommerce sites.

    Then spend time on social media getting involved with recycling communities and individuals with interests in it, marketing yourself to them and so on. (No, not spamming it, but establishing a legitimate presence and following.)

    Good luck.
     
    ryan_uk, Nov 13, 2013 IP
    Nigel Lew likes this.
  3. ashwini.gangamwar

    ashwini.gangamwar Member

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    #3
    Yes, your suggestion is really valuable to me and for website thanks.
     
    ashwini.gangamwar, Nov 13, 2013 IP
  4. ryan_uk

    ryan_uk Illustrious Member

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    #4
    By "where are the reviews" I meant you must encourage customers to review products they have purchased. Some services/shops constantly spam asking for a review, which is a bad idea. It's better to offer an incentive, such as x% or $x off their next purchase, for example. Of course, you want some minimum requirements such as "50 words minimum". Don't make it too high though or too long as you will end it with, "it's nice blah blah". A bad idea to place fake reviews, too. Make sure it is easy to ask a question about a product and display customer questions and answers on the product page, as it's surely useful to everyone else. (Make it optional, but opted in by default, that customer questions are publicly viewable.)
     
    ryan_uk, Nov 13, 2013 IP
  5. ashwini.gangamwar

    ashwini.gangamwar Member

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    #5
    Yes, i am working on reviews and blog article so people get to know about website and products.
     
    ashwini.gangamwar, Nov 13, 2013 IP
  6. Nigel Lew

    Nigel Lew Notable Member

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    #6
    Nigel Lew, Nov 13, 2013 IP
    matt_62 and ryan_uk like this.
  7. matt_62

    matt_62 Prominent Member

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    #7
    matt_62, Nov 13, 2013 IP
  8. ashwini.gangamwar

    ashwini.gangamwar Member

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    #8
    I am a bit confused by what exactly you means? Can you give a few examples of what you means by that?
     
    ashwini.gangamwar, Nov 13, 2013 IP
  9. Rakshith Daniel

    Rakshith Daniel Well-Known Member

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    #9
    Bad user experience and taking too much time to load.
     
    Rakshith Daniel, Nov 15, 2013 IP
  10. Nigel Lew

    Nigel Lew Notable Member

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    #10
    Hey sorry. I will try to respond asap. I am crazy busy these days.

    Nigel
     
    Nigel Lew, Nov 15, 2013 IP