I do believe squidoo is a good marketing medium but you need to understand that traffic from squidoo itself is not the one you should focus. you use squidoo community to help boost your credibility and ranking so it would get good ranking with the search engine. squidoo is easy to manage and you can create a lot of content in short time. make sure try to make each lense to be specific as possible. don't clutter with too many broad information.
Excuse the self promotion here, but I have also added a new group, so if any like minded members would like to add their lenses(appropriate subjects) to it that would be good thanks. http://www.squidoo.com/groups/triphp
It's a very goof marketing tool although it takes time to create a good lens and market it well. If you can outsource the work this would be the best..
Yes Squidoo works and you can get some good rankings but it does still take work as with everything else.
I'm going to have to try to set up a page on Squidoo. I wasn't aware of it's "real" benefits. Glad I came across this post
Yeah squidoo is great, but i suggest you save your best content for your own website - you might want to rewrite for squidoo!