Hi everyone, Just before I get shot down in a ball of flames, I hereby proudly announce that I am new to Affiliate Marketing. In fact, I am new to Internet Marketing period. I recently decided - after a little bit of research - that I would start an online business and pursue the path of Affiliate Marketing. So I spoke to some people and along with my research, I decided to purchase The Affiliate Code which I thought was very informative for somebody that had no exposure to this type of business. However, one thing Michael Jones taught in this course is that when you use blogs, articles, forums etc. to promote the affiliate product, the prospect was sent direct to the offer without getting an opt-in. If however, you were paying for some advertising (PPC), the prospect was sent to your own landing page/squeeze page and then to the affiliate offer. I was thinking that if you were using the blogs, articles, forums etc. to make the most out of free traffic, wouldn't you still want to get that persons details so you can start building your list? Yeah, you would - the money is in the list right? So my question is, if you pointed your blog, articles, forums etc to a landing page/squeeze page, do you think they would be turned off buying the affiliate product once they finally arrived at the offer and were asked to enter their details again? Or am I on the wrong track and this is one of the downfalls of Affiliate Marketing? Regards.
The bottom line is that no matter how you look at it, squeeze pages do not work. People want to see your site, your info., without having to fork over their e-mail address first. "Super affiliates" do not use them for this very reason. Why in the hell would you want to do that, anyway? They might as well be called "squeeze-out pages," because so many back out of the site. Show your best-selling products, coupons, "deals of the month," and put in a form where they can sign in for additional savings that will be mailed to them.
There was a similar topic on BetterNetworker and the consensus was, that squeeze pages are a must and well thought-out page is a must for list building. I personally am not so sure, although to me, it really does depend a lot (the most) on the copy. If I see the word 'secret' or 'shocking' in the headline, I typically lose interest right away, regardless if it is a blog article or a squeeze page.
Yeah, and it's the same here. But, the difference is that they are inexperienced (many are downright stupid, like the ones here), and they have very little traffic. When you start looking at the pros' sites, you will see a big difference.
Thanks for the responses guys. So you agree that as an affiliate marketer, you would point them straight to the offer from your blog for arguments sake. Perry, are you saying that if I was marketing multiple products, I would market them all from the same website? And have a form to the side or something that is no pressure and if they choose to fill it in its a bonus. I was thinking that for each product I would have set up blogs, etc and a separate landing page/squeeze page for PPC later down the track. Am I on the right track?
You can always offer a special promotion, maybe a free PLR ebook in exchange for email address. But I would not attach any strings to purchasing your affiliate product itself, only added it as an extra bonus.
No, that's not what I was saying. Yes. For an example only, title could be: "Join Our Mailing List For Even More Great Deals And Coupons...." Experiment with it, to see for yourself. But you will lose money. Why would you try to squeeze an address out of a first-time visitor before he gets a chance to see what you EVEN have? Not smart. Again, look at the more pro sites out there. Do you see them doing it? I don't care if it is just an e-book, over half of your visitors will quickly back out of your site, which, again, is why they should be called "squeeze-out" pages. But, experiment, to see for yourself. Edited to add on: Go here http://rosalindgardner.com/ Now click on more of her sites, which you will see off to the right. See how she does it? But I would put two forms in the site. One near the top, off to the right, and repeat it again on the bottom of the page.
Can you point me to some of these pro's that you are talking about please. Thanks again for the advice.
http://rosalindgardner.com is really the only one I know of for a fact. There is http://www.flamingoworld.com/ but she isn't as big. She's been doing it for some ten years now. Lynn Terry's http://www.clicknewz.com/ There are way too many who lie by saying they are, or the real ones stay quite.
That's true, but when most people do not like squeeze pages for the reason given, and since more experienced affiliates do not use them for that reason, it is not rocket science here.
IMO, squeeze pages are a thing of the past, there is just too much info on the net for people to just hand over their email for something they can get somewhere else. Call it 'google' syndrome
ScopeMarketing, you are not thinking here. Like I pointed out, twice, you put in good info, free tips, samples, good deals on products, coupons, etc., etc., and you put in a couple of sign in forms (on top and then again on the bottom), and tell your visitors to sign up for additional stuff. No offense here, bud, but what part of this do you not get? You have seen this in other sites.... Your customers can also be part of your mailing list, thus making it bigger. Well, anyway, this has run its course. Good luck with your site(s).
I find using an Incentive or bonuses with squeeze page and affiliate marketing works great for me. When I design a squeeze page for my affiliate promotions, I keep it very simple and I make the bonus very hard to say no too. I also Include a link at the bottom of the Opt-in form allowing them to bypass putting in their info. Note: traffic type matters, If you are paying $3.00 a click I wouldn't mess around. Good luck