When you promote your Azoogle ringtone offers, how do you go about split-testing which one is the best? Have you bought some tracking script or software that does this? Do you tag the results by carrier and if so why? Have you found this split testing useful? Thanks, Jon
Carrier tracking serves 2 purposes - - if your visitor sees the carrier name in the status bar when they hover over the link it provides some degree of legitimacy in a way... at least thats how I view it. - your own personal backend analytics. It's always nice to see which carriers are performing well. If at&t sends 0 in one day, you can ask your AM what's up. Maybe tracking was down.