I sent 895,000 impressions, and had a $44 revenue, $0.05 cpm. They advertise as a "premium network". Anyone else have this experience? For my time with them, I recommend to STAY AWAY from them.
They allow you to set a floor. So if your floor is at $0.05 then maybe you should increase it? Sonobi does have a strange limitation of requiring to be at the very top of your demand stack, if you pass them inventory from other passbacks in most cases they won't fill it.
Our floor was not set at $0.05, and they where at the top of the stack. They where only able to monetize a very small amount of even our usa traffic.
I used to run 3 sonobi standard size ads per page. Payout was ok but of course nowhere near the big boys (AdSense, Casale, Tribal...ect) Pretty awful fill rate on a .20 floor.