I have been using Google at work to research various companies and the one thing that I have seen is some sites listed in search results have little links under their main link that directo to other pages on the site. How do they do that?
They are called sitelinks or site authority. When you site has been optimize with good SEO and ranked for most terms.
You have to be first for phrase and have great advantage over others sites for this phrase to have displayed sitelinks. You cannot control description of links - unfortunatelly...
From my understanding its a corporate thing. When they note that your site name is a search term, you are the number one result for that name, and Google takes notice.
I have them on 36 out of 50 websites yet don't refer to them that way. Here's the description from Google concerning sitelinks It's not like Google is hiding this info.
haha yes well ok, only webmasters (who have them) (apart from you... ) ..etc i remember our conversation a few days back, you never did get back to me on this? http://forums.digitalpoint.com/showpost.php?p=9961386&postcount=19
no, of course, but portraying it as a PR0 with sitelinks to back up your assertion isnt exactly honest is it? so what about the other question from that thread then.. what if my site has sitelinks for " luxury hotels " ? is it an authority on that term? or what about " keyword in keyword "?