Social media isn't a stagnant thing - it continuously evolves, as does the way users engage with it. The only way to reach these users efficiently is to stay on top of the latest insights into social platforms and allow them to inform your strategies. 34 pages PDF report with lots of valuable information. https://www.globalwebindex.com/hubfs/Downloads/Social-H2-2018-report.pdf No VS - Direct download from the source. Enjoy