In the presence of firms in social networks such as Facebook, Twitter and the advancement of their own networks of groups and companies has arisen a new need, which is to optimize web traffic and content and services that reach users-supporters a page within a social network. This is achieved through social media marketing (SMM) and Social Media Manager management. The social media marketing (SMM) allows the company to be present in the social network with a communications strategy appropriate to its objectives; be present not only mean "being" but also provide the service and reflect the corporate image or brand . The task of the Social Media Manager or team of internet marketing consulting is to get the user-follower by planning media (SMM) agreed with the company. The internet marketing consulting and Social Media Manager provide the advice, service and marketing solutions using the social networks. And they can be creators, managers and administrators in a social network site or several of them. In general, the social media marketing is also supported by the Comunity Manager, which is responsible for the interaction between the company and the community. Sometimes, if not try to bring to fruition the application of social media marketing, Social Media Manager fulfills both roles, which often results in a detriment to the management of both the fans lose interest and lose supporters page. Therein lies the importance of marketing in social networks and the role played by the Social Media Manager. Any company would never pretend that the Finance Manager will manage the production, the same way, the importance of complying with an effective marketing strategy within the social network leads to efficient resource management and this can only be done by a team professional or technician smm smm. An expert can manage different platforms, social networks highlighting the brand within the social network, promote traffic to the websites of the company and develop each of the various applications that is unique to each network. The social media marketing also gives the company valuable traffic information and its followers, its customers and potential consumers, allowing a precise targeting to where to focus their campaigns smm; post campaign will monitor and evaluate the results, allowing increasingly refine its communication strategy in order to achieve strengthen the bond with his followers and establish a mutually beneficial long term. Make Marketing online marketing agency provides advertising and marketing on social networks. SMM campaigns to suit you to achieve your goals.