Dear All, I have heared and read a lot about smartpricing and I should say everybody says the same thing that they probably read or heared from somewhere else. You ask about what is smartpricing and they say the bidder will pay less to you if your ads "dont convert well for him". What I understand is that the advertiser has to have something bought from his site, registrations etc...(i think that is what is well converted for him!) my question is, how does the advertiser know clicks from which site are converting well?, ok, he sees he logs! But what about google? how does google know whom to smartprice? which are converting better for the advertiser? I hope you understand what I mean. Do the advertisers say to google which are converting for him? (i dont see that in adwords!). Maybe they track the time spend on the clicked site? I dont know! Pardon me if I have understood something very Wrong in this whole story! thank you cheers prasad..
In AdWords, Google provides conversion tracking code which tracks each keywords' ability to convert. Technically, they can spoof the code (make it load 1/10 times, make it on some page that's rarely ever accessed by CPC visitors etc.) to give themselves a crappy conversion, inadvertently smart pricing you. This is often self-defeating though, because I'm assuming once a site is performing badly for an advertiser, they'll reduce showing those ads on those pages, reducing the effectiveness of the advertising campaign.
but what does the conversion code do? how does it determine if a keyword is converting? The only thing as I told is to see how much time the user spends on the click targeted website! Is that how the convertion is tracked?