Is smart pricing the lowest possible cost per click ? Why google can take this action and is it forever ?
Yes, it is the lowest possible cost per click and can go as low as 1 cent/click. No, it is not permanent in most cases and can be rectified by changing your site content, but in certain rare cases, it stays even if you change your content.
Smart pricing is because clicks from my site do not convert into advertiser sales, right? But how can google determine this? Not all advertisers put google tracking code into their site.
http://www.google.com/search?q=site%3Agoogle.com+%22smart+pricing%22 Interestingly I haven't yet found any mention on these pages of whether smart pricing will apply to an entire site or can differ between, say, my site's "camera reviews" section and accompanying "tips" section :?
The answer to this is very simple all the high paying advertisers do it. Therefore, if they are not getting any conversions your smart priced & the low paying advertiser ads appear on your site. Think about it this way if I being an adword advertiser am spending $3 per click its obvious I expect a decent return on investment so therefore all the high paying advertisers do a detailed research before putting their money into it & 99% of high paying ad word advertisers use google analytics. So google most of the time knows which site is producing results and which one is not.
It affects the price advertisers pay and what publishers receive. The quotes above are from AdWords Learning Center and other pages on adwords.google.com
So if the Lexus dealer gets less than 10% conversion (people buying cars) your Adsense account gets smartpriced? There is no mention that this stupid system is intelligent enough to distinguish between different advertising categories. (people are more impulsive when buying lower priced items) The Advertiser can have a really badly designed Website that simply doesn't convert because the user cannot find the stupid buy button. You get punished for his incapability? Someone owns a 2 sites. One converts well and one doesn't. But since the account gets smartpriced both get punished? I can see a lot of problems and I am not surprised Google keeps the specifics a secret. phree_radical: From your post it almost sounds as if you can be smartpriced because your site is expected not to convert. Nothing in there says they actually measure it. So they categorize your site and zap, you are smartpriced or what?
Well, if your sites give the Lexus dealer 10% conversion, but everyone other sites gives them 20%, then yes you will be smartpriced. It's not the raw conversion scores that determine smartpricing, it's comparisons between different sites.
Advertisers do not report conversion rates to google. It is not a pay per performance network. Smart pricing evaluates a site and GUESSES if the type of site will result in a conversion to the advertiser.
AdWords advertisers DO report conversion data to Google. It is easy to set up in an AdWords account, and most large advertisers use it.
How to get rid smartpricing fast? Any expirience? Maybe remove ads for couple of days and then add them again? Almost 1 year never was smartpriced. And did not change anything in content.
http://forums.digitalpoint.com/showthread.php?t=166226 Its a hit and miss thing. You could also make things worse. For me it worked though.