Site URL Profile - Should I silo the blog and 301 redirect?

Hi guys,

Working on a site where the blog posts have not been placed into a subcategory URL somehow

To Illustrate, the posts and regular pages are not silo'ed under "site.com/blog/posturl":
examplesite.com/5-things-you-shouldknow
examplesite.com/about
examplesite.com/happynewyear2010
examplesite.com/contact_us

Should I change the entire URL's architecture and set up 301 redirects? Or should I leave it alone and not chance impacting existing rankings?

Thank you for your help!

 

If the urls are under blog then what's the problem?

 

Thanks mrb!

The URL's are not under a blog category, that IS the problem from the point of google understanding the structure of the site. There is no single directory of the posts. It is literally, "website.com/post-title" and not "website.com/blog/post-title"

 

I'm going to assume you're using Wordpress, yes?

If that's the case then shift all of your blog posts to /blog/

Leave the other stuff.

Set 301 redirects and check for broken internal links. Also check external links to preserve link equity.

If you're going to shift posts to /blog/ then look up how to track your content marketing efforts using page path level one tracking within Google Analytics.

 

I always strip out categories in my url's, it gets redundant. Shorter urls are better anyway.