Site Targetting - ?

Discussion in 'Google AdWords' started by Proxyhub, Dec 1, 2007.

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  1. #1
    I have had my CPM at 3.00, and it's been 3 hours, and still no impressions. Whats up? This is my first time trying it..

    Thanks!
     
    Proxyhub, Dec 1, 2007 IP
  2. PPC-Coach

    PPC-Coach Active Member

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    #2
    Give it at least 24 hours guy. Plus it's the weekend, so it may not start until late Monday.
     
    PPC-Coach, Dec 1, 2007 IP
  3. Micromag

    Micromag Well-Known Member

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    #3
    Micromag, Dec 1, 2007 IP
  4. pedigreechump6

    pedigreechump6 Active Member

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    #4
    I'd be careful with site targeting, I tried it a few times and it wasn't very successful; I got through quite a lot of budget for little or no return.

    Be sure that the site you are targeting has visitors with actual commercial intention, that is they are looking to buy a good or service and are not just browsing.
     
    pedigreechump6, Dec 2, 2007 IP
  5. bigmarvloyal

    bigmarvloyal Active Member

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    #5
    Also be sure that you are tracking your keywords for your site targeting (or placement targeting as it is now known) campaigns...

    I don't want to go to far into this as it is one of my "secrets" but in my experience going for the "sale" in the manner you would on the search network is pretty hopeless...

    For theses campaigns to work, you need to think a little out the box and use them totally differently from your Search campaigns... think about lead generation and the like.

    Cheers

    Stewart
     
    bigmarvloyal, Dec 2, 2007 IP
  6. webmaster

    webmaster Active Member

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    #6
    Agree with Stewart. While running site targetting or placement ads. be careful and be selective during website selection, check all aspects like.. type of customer it will give, intention of visitors, volume of search traffic, also check the type of Ads....which it is running(text, banner etc....). Bette to run text ads it bring better clicks and good sensible traffic.

    Thanks_
     
    webmaster, Dec 2, 2007 IP