Hi, I had a query, How well a site targeted to indian users do in terms of adsense... I have noticed that there are only selected no of players using adwords in india. Namely : Ebay, Naukri, Monster, Gadgetsguru, and some more.. In this case the ads are not contextual enough and doesnot match with the theme of the sites. There are many indian webmasters here so whats your say on this...
You will be lucky if you get one single advertiser who is relevant to what your site is about Its a wait and watch game for now unfortunately and I am preparing for 2-3 years down the line when internet penetration will be 2-3 times then what it is now and advertisers will increase with time so if you looking for results in 6 months look else where but if you willing to wait for your site to pay back in say 3 years then yeh Indian traffic will start paying a bit in 3 years time as far as i can see
Not that well,average Ad on my forum (indian content) gets about 5-10 cents per click,where as the Directory gets 40-50 cents per click.
That Means I wont find enough yeilding results in the beginning but say after a year os so whit google setting up base in india itself and indian penetration on internet i would get better results... However what you think is the best Subject targetted to indian public yeilding best income through Adsense
FYI, there are 40k advertisers using adwords in India, according to a recent research by Indian Association of Mobile & Internet (IAMAI)
That is a peice of information for me. Thankyou. But I would like to point that neither They are high yeilding advertising neither one gets specific advertisements related to your content. I have experieneced with couple of my experiments. Though Saying that i Firmly believe that the market for Indian Internet Space is having great future and Within 6-12 months the whole scene will change.
I agree! India is going to witness an Internet boom in 2007. With PC & Broadband prices coming down and Internet penetration going to rural areas of India, signs are great we will see a complete shift in scenario. Big brands in India like Indiatimes, Naukri, Shaadi, Bharat Group, Makemytrip are planning to expand. This is definetly going to increase online advertising.
I dont know where the results saying 40k use internet advertising came from. I seriously doubt it. Even if that many do.. whats the budget of most?
Rightnow only few big players are dominating the adsense market. There maybe small players also... but the yeilding factor would be definitely not good. One of my site was much content rich and high traffic (mainly from india ) though at the end of the year all i could manage was low $xx. Havent even got the first google cheque.
Somehow I feel the sites targeted for Indian visitors are never high earners. Its not that there are many adword users in India, its quite high but the cpc is usually very low. There were occasions when I had more than 10 clicks (my highest till now is only 14 ) for just $0.5
It dosent really matter as to how many adwords users target Indian traffic...the most important thing is how much are they spending. With my experience I guess any site targetted to Indians would be lucky to get 3 cents per click.
Also You have to forget about contextual image ads ( there are good few text ads though) : Eg: You can find a definite contextual ad if you have something related to jobs or resume or something like that (Only 2 of them : naukri and monster) anything related to entertainment and glamour will yield ads for shaadi.com anything related to business : ( couple of banks) travel ( 2of the travel site) thats it... In text ads the amount generated is definitely very low.