Has google done any changes or could it be another effect..coz I have noticed that refferals from Google to one of the sites i manage has roughly dropped by 19% within 2 months. I havent done major promotion except submit the home page link to search engine friendly directories some 3 months back. Also my domain name is 8 years old. Any ideas??
It is possible that competitors in your niche work more efficiently because they take time to improve their web sites. As a result, they experience hire rankings while yours have dropped a bit. You need to constantly grow the amount of your links. This is an important issue because it helps you to not only raise the results but also keep them stable.