Hi, I'm working on an A/B testing solution that will report directly to Google Analytics and you take your conversion goals right from Analytics too. It is easier to use than Google Content Experiments because you won't have to create different URLs for your experiments, there are no redirects. And you can test across all pages of your site (or any single page too) unlike the Content Experiments solution. Integration with your site is also easy - you place a single tag to your site and that's it. What do you think of it and are you going to use a solution like this? Pricing will be very competitive too - 2-3 times less than a market leader. The site is abtst.