Hi, I just want to take all your opinion about reciprocal links. Should we try to exchange links. Is it good or we should only concern on one way linking.
Yes, why not. You can exchange links. But just you need to check have two things - (a) Relevancy, and (b) partner site should be search engine friendly
Yes, you should do link exchange it have there own benefit but as Mit said check relivancy Regards Aryans