I recently acquired a website that sells a membership to it's member's area, which is how it makes money, $20 a pop. With the right advertising, the previous owner claimed it made a profit of around $3000 last month after advertising. He sent me some of the keywords and such but I'm new to PPC and there is just way too many variables for each ad for a newbie a like me to be successful. I made one ad and the first day I made $100, but since then the sales have been between $0 and $60 per day, with about 5 other ads I have tried since. My ads are on yahoo marketing, soon to merge with microsoft adcenter, with whom I have set up an account as well. I have been thinking about using a PPC management company to get me started. The way I figure, I am wasting so much money on making crappy ads and using bad keywords and bids that it would be worth it to pay someone. Right now I'm only spending about $10-$20 a day because I want to test what works and what doesn't without wasting too much money, but ideally with GOOD advertising I would like to spend around $1000/mo or more IF things are set up properly and making good money. I was wondering what you guys think... is it worth it? It's very expensive, but considering the potential to dial in my ads and get everything optimized, it sounds like a good idea. I don't really want to have to pay someone several hundred a month to manage the account, I was thinking that I could pay someone to set up all my ads, keywords, bids, etc and get the ball rolling and let it ride, see where that does. Then, if sales aren't where I'd like them to be, either pay the monthly management fees or maybe at this time I will have learned by watching which ads are working with which types of bids and keywords, etc and possibly be able to do it myself. So basically, I want to know if you think hiring a PPC management company is a good idea for someone like me, if they will even do a set up without becoming a regular paying monthly customer, and if there is anyone on this board that is knowledgeable and willing to do this kind of work for a decent price. Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiFurl this Post! Reply With Quote
Hello MetalMan, I own an internet marketing company and specialize in PPC marketing. My management fee is very reasonable and I put the utmost importance to all of my clients. Please take a look at my website and to see if I might be the right fit for you. The biggest thing you have to look out for is getting lost in the shuffle of big companies, that's the biggest complaint I hear when I get a new client that has worked with other PPC companies. A lot of times they will set the campaign up and just let it run. Personally, once I get the campaign set up that is just the very beginning. After that i will set conversion tracking codes on my clients website so I know exactly what keywords are converting into sales. I'll take that information, analyze, and optimize. Anyhow, please take a look at my site, I would love to help you out. ***Unfortunately because I am new I cannot post a link yet, but my site is my user name with .com after it. MonetizeMyMarketing (dot) com - Julian