Should I use 1 Ad Unit or 2?

Discussion in 'Placement / Reviews / Examples' started by beer234, Mar 22, 2011.

  1. #1
    I currently ONLY use the 300x250 because long ago when I ran two units I found that my epc dropped quite a bit. However time has gone by and i'm considering adding a 160x600 to the right side. Anyone got any opinions on keeping one ad unit so the most expensive ads show vs using two in hopes of improving CRT or overall revenue?
     
    beer234, Mar 22, 2011 IP
  2. basickno

    basickno Member

    Messages:
    422
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    48
    #2
    You can use upto 3, so the main points you should consider is how you want your page to look natural or full of ads? If you are getting enough clicks (CTR), you are okay with 1 or 2.
     
    basickno, Mar 23, 2011 IP
  3. sagaradsennse

    sagaradsennse Member

    Messages:
    159
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    28
    #3
    sagaradsennse, Mar 31, 2011 IP
  4. HappyAndyK

    HappyAndyK Peon

    Messages:
    28
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #4
    Use 3 content ads and do try 300x280 too coz a thats well paying one too!
     
    HappyAndyK, Apr 2, 2011 IP
  5. Smitten

    Smitten Well-Known Member

    Messages:
    779
    Likes Received:
    22
    Best Answers:
    0
    Trophy Points:
    148
    #5
    Lol....quite impressive how everyone so far is missing the point:

    Running too many ad units on the same page can dillute the ads that actually show up, meaning that sometimes you can get much higher CPC by running fewer ads.


    OP should A/B test the implementation of an additional ad, since that's the only way he can reach solid conclusions. It's impossible to guess such a thing.

    Split testing your best friend, when trying to figure out which placements work best in any website.
     
    Smitten, Apr 6, 2011 IP
  6. s521545

    s521545 Well-Known Member

    Messages:
    1,037
    Likes Received:
    9
    Best Answers:
    0
    Trophy Points:
    110
    #6
    You can use upto 3 ad units and 3 link units ..... For large rectangles work best
     
    s521545, Apr 6, 2011 IP