I have been away from adwords for a while, I opened a new account - and I have a list of sites I want to target with placement, but have no account history. Should I start a search campaign and get some history before going to content. With some of my site targets, bids at .50 aren't getting impressions. Thanks
It always makes sense to start off with search... also check on the quality score for your keywords.... google provides some nice information under the keywords tab where you can find the QS for the keyword as well whether the keyword triggers the ad or not