I was told weight loss is a hard sell. Would it be wise to promote this niche with my 20 bucks or maybe make a new site for say earth4energy? This is my landing page(does it look good enough to convert if I bid on long tail keywords?) http://howtoloseweightguide.info/ I am totally new to this and have NEVER promoted anything with adwords. I am ready to put effort into something and make money.
i think you should use the landing page where they can see the buy button or order button. then all the information of your product is listed there. it is easier for the buyers to see the buy button. so if they are interested they will buy it on that page.
If you decided to use your $20 on the weight loss, then it would be eaten up in no time as the average keyword is priced at above a dollar meaning you would get less than 20 clicks. The earth4energy sound a better idea as there is not as much competition and the keywords are significantly cheaper.
Long tail keywords show to be a lot less than a buck? Like lose weight in your face for instance may be below a buck.
i agree, that was my first thought, like my eyes were searching for the call-to-action button. what do you really want the user to do? it's difficult to tell. in regards to bidding on long tail keywords, just remember volume will be lower so you'll be able to really scale your campaigns once you're converting the higher volume traffic. with that said, weight loss is extremely competitive but from what i heard at affiliate summit west, many deals convert really well.
Cows, if your thing is long tail you can generate a boat load of them with a keyword expander tool. I use them so much I wrote my own. You're free to use it if you like.
Cows, If you are worried about where to spend $20, you shouldn't be using adwords. It won't even last one day.