Should I Select "Search Partners" for a campaign?

Discussion in 'Google AdWords' started by jaguarx, Jul 7, 2009.

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  1. #1
    Hi,

    In Google Adwords website, there is this section Campaign Management ->Campaign Summary>CAMPAIGN>Campaign Settings->Network and Bidding->Search let you select the search engine. There are two items to select: Google Search and Search Partners. I checked "Google Search" but left "Search Partners" alone just because I'm not sure whether it would do something silly. Can you tell me what would it do it is selected?
    Thanks,

    Warren
     
    jaguarx, Jul 7, 2009 IP
  2. Gothrough

    Gothrough Peon

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    #2
    I did. Split test proved me that's more efficient.
     
    Gothrough, Jul 7, 2009 IP
  3. ChrisBa

    ChrisBa Well-Known Member

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    #3
    As gothrough suggested, always split test - i've heard mixed results from people using them..
     
    ChrisBa, Jul 7, 2009 IP
  4. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #4
    Test, test, test. If it doesn't give good results, remove.
     
    Lucid Web Marketing, Jul 7, 2009 IP
  5. veracious

    veracious Banned

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    #5
    Create 2 campaigns with same keywords with same adcopy but different bids - one for google and the other for search. Make sure you bid higher on search so that there is no bleeding b/w the two. Then you'll see that some of your kw perform better on partner sites and some just on google.
     
    veracious, Jul 8, 2009 IP