I'm buying a domain to take advantage of a few keywords. Should i make it plural? For an example (this is not my domain) dating-secrets.com vs. dating-secret.com I thought the plural form would be 10 times better but when i used various keyword tools in my situation the NON-plural form was searched 10 times more and i was very surprised. Any Ideas? Thanks.
depends on domain availablity and if an "S" at the end makes sense for grammer purposes and your sites content. if you 1 dating secret than get dating secret. if you have many dating secrets than get dating secrets.