Ok. This may be a very silly question, but I am very confused. One Of my site(e-commerce) is ranking very good on Organic Search for almost all the top search queries in the industry. 6/10 keywords are at the very first result. However the space I am into is very competitive and my competitors bid heavily for these keywords with lucrative offers as titles. I have even My domain name that is being bidded for ads. ( currently 7 competitors are using my domain name as their keywords targetting) My question is : Does it make sense for me to bid on my own domain name as well as all these keywords where I am already ranking among top 3. This is for a E-commerce website and every Visitor counts.
Hi, if ur site have very good organic search result than there is no need to bid for those keywords. why not bid on another keywords ur not getting organic result.
i would also say no but i did several test in the past for one of my sites and during the time that the ads where running their where more clicks during that time with no increase in any other thing concerning seo, but that was just one site I came to the conclusion that seeing your website more then once makes it more engraved into a persons mind,