Family Guy and American Dad creator Seth McFarlane has inked a deal to create exclusive animated content for Google Inc. and Media Rights Capital, according to The Hollywood Reporter. McFarlane’s new characters and cartoons will be seen across a variety of sites in the AdSense network, which matches ads to content on partner web pages and aims to create a singular destination for content in the fragmented venue that is the Internet. Surfers visiting AdSense affiliates will be able to view MacFarlane's streaming programs in a video player that allows for in-stream video advertising. The content will also be supported by ad revenue from banners placed on the sites. http://www.animationmagazine.net/article/7237