Hi everyone, Once again, this post may be moved if required. My question is what can a SEO do/study to further affirm his job in an SEO role. Considering that since starting SEO 2.5 yrs back. I have only done SEO/Keyword Analysis+Research and many other interesting projects both large and small. The only feather missing is working on a PPC campaign, though my knowledge of PPC is about 45% sharp without working on an actual PPC campaign. I am wondering if i should go and do a IT Masters in Web/Internet related area and move into Web Dev. completely. Or learning PPC on the side is worth it I would love some feedback on this. Cheers, SKP77
I suggest that you go get some diplomas such as Google certifications or Microsoft Certified Professional. Such diplomas combines with your current skills will surely pay good.
you dont need any diploma or another think . you must like reading seeo articles. and you must know how to build backlinks
Being a self-thought SEO myself i do HOWEVER think that SEO is very hyped and overrrated. There is only so much you can do. I dont have doubt there is more than what i currently know - it DOES need some deep insight....but certainly not endless and you dont need to study it for years. Despites...google will always change algos..so what you studied 2 years ago could be irrelevant today On-Site and Off-Site, you can get the basics in a few days....because it is NOT that hard. There are about 40 or so known factors for positive on-site SEO and a a bunch of factors which are known to be BAD for SEO, but all in all this is a few days learning but its not rocket-science.