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SEO strategy for a ecommerce website

Discussion in 'eCommerce' started by tuhin2233, Apr 25, 2014.

  1. #1
    I am trying to promote a product based website. i did not find sufficient number of do follow blogs for commenting.In the top ranking,there are too many ecommerce websites. Can anyone tell me how to rank a product based website. I have heard about ecommerce seo services. What type of seo strategy they have, to rank a ecommerce site?
     
    tuhin2233, Apr 25, 2014 IP
  2. Solid Commerce

    Solid Commerce Member

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    #2
    When it comes to cost-efficiency, blogging can actually be one of the best SEO strategies. The more high-quality content you have on your site, the more Google is going to like it. This is why blogging is often used (very successfully) as an SEO strategy.

    It's important to remember that just blogging about your inventory and/or your company won't get you anywhere. You've got to create and curate content that your desired audience would find helpful, entertaining, and engaging. When Google notices that you're providing a lot of this type of content, you'll see your site rise up in the rankings.

    Another strategy lies within your keywords and your item descriptions. Not only should you really use your product descriptions as a way to REALLY sell your inventory....but you've got to make sure all those descriptions and listings and such are properly optimized for SEO.
     
    Solid Commerce, Apr 25, 2014 IP
  3. Jigney

    Jigney Active Member

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    #3
    E-Commerce Website needs lots of things to take care for SEO promotion as it is like a big portal where continuously new products are updated and out of stock products are removed. So needs to make more SEO effort than a static website. Still continuous pages refreshment makes an attraction for search engine for frequently crawl to display new product pages for the search results.

    For Ecommerce website, when you are adding the same products in different categories, see to that all similar product pages in different categories remain the canonical of the main product page. So that search engine like Google can consider those pages as canonical of the main page otherwise the pages creates the content duplication on site itself.

    Second, on pages removal, you need to redirect those removed 404 pages on the concern category or the similar product pages so that the visitors through search engine should not find the 404 page not found but the visitors feel consistency on what they are looking for your site which increase the trust value for your site and they can be converted in your customers easily.

    Even unique meta-tags defining for such frequently updated products/services pages also is a crucial job for individual or SEO Company handling the on-page optimization of Ecommerce site. There are many other on-page activities required to acquire top ranking in Google and it is advisable to hire good SEO company that can continuously putting the on-page and off-page efforts to promote the E-comm site products.
     
    Jigney, May 5, 2014 IP
  4. Emily Stephens

    Emily Stephens Member

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    #4
    Product listing for Google Product Search is the best way. For that you just need to upload product feed to Google Merchant Center.
     
    Emily Stephens, May 9, 2014 IP
  5. Neha Jaswal

    Neha Jaswal Greenhorn

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    #5
    It is really important to optimize your ecommerce site and it is really required to write unique content for every page and ensure that you use canonical links to avoid duplicate content penalties.
    Research is an important part in SEO. Targeting the wrong keywords could land you in trouble generating the lower traffic. The best way to find keywords for your product pages and home page.
     
    Neha Jaswal, May 13, 2014 IP
  6. ggmedia

    ggmedia Member

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    #6
    seo is dead...all about social media for the future...build that up and you'll be golden
     
    ggmedia, May 13, 2014 IP
  7. dmcseo

    dmcseo Greenhorn

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    #7
    An ecommerce SEO strategy will, of course, have a number of features that are very similar to those that any website would implement. In the modern age of the Internet, this means the provision of high quality and fresh content as well as the development and generation of effective and efficient links.

    Exposure for your ecommerce website is essential and search engine optimization (SEO) has proven to be one of the best and one of the most effective forms of online marketing available.
     
    dmcseo, May 15, 2014 IP
  8. EarlJones

    EarlJones Peon

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    #8
    SEO has many strategy that we use for the E-commerce website.These strategy will easily High quality and fresh content as well as the development of effective links.Content of the product should be good.Use the product and shoping site to improve the performance of your website.
     
    EarlJones, May 20, 2014 IP