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SEO strategy for 2018

Discussion in 'Search Engine Optimization' started by nettacompany, Dec 29, 2017.

  1. #1
    What could be the SEO strategy of the 2018 since google changed the algorithm.
    SEMrush
     
    nettacompany, Dec 29, 2017 IP
    SEMrush
  2. Marius Enache

    Marius Enache Member

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    #2
    Google always changes its algorithms.

    Besides than adding longer meta descriptions, I don't think there's anything else we should do.

    In 2018, I'll just keep doing the usual stuff.
     
    Marius Enache, Dec 30, 2017 IP
  3. mrb1129

    mrb1129 Active Member

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    #3
    SEO strategy is same as last year and the year before.
     
    mrb1129, Dec 30, 2017 IP
  4. iwebsocial

    iwebsocial Well-Known Member

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    #4
    The basics will be same as usual for every year. However Content marketing and video marketing will be a big player in 2018.
     
    iwebsocial, Dec 31, 2017 IP
  5. Naziur Rahman

    Naziur Rahman Member

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    #5
    As not much update till now as the 2017. But you must update your meta. As meta description length has been increased by google. My suggestion is to work with the important link building terms like: guest blogging, blog commenting, forum posting, (don't go for backdated techniques)
     
    Naziur Rahman, Dec 31, 2017 IP
  6. mrb1129

    mrb1129 Active Member

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    #6
    Seriously these are your suggestions.
    Guest blogging is okay but blog commenting and forum posting, I mean really?

    These things provide mostly (99% time) no-follow links and the least amount they do provide do-follow links passes no link juice.

    And coming to meta description. If you update your meta description then you will end up as spamming. The best option is that you leave the meta description blank. Let google decide what's best for your page.
     
    mrb1129, Dec 31, 2017 IP
  7. Naziur Rahman

    Naziur Rahman Member

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    #7
    blog commenting & forum posting still works for me. Then why not?

    and yes your thinking is OK. from next posts follow the google's guideline on meta. That's it
     
    Naziur Rahman, Dec 31, 2017 IP
  8. mrb1129

    mrb1129 Active Member

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    #8
    Those guidelines are for who want to add meta. If you don't add meta than also its alright Google will pick it up for you.

    And coming to blog commenting and forum posting. Do they really get you ranked? Or, its just your site's on-page optimization that do that for you?
     
    mrb1129, Dec 31, 2017 IP
  9. Naziur Rahman

    Naziur Rahman Member

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    #9
    they won't give you rank true. But a well informative comment can bring you lots of traffic my friend. And well PA/DA backlink will of course give you the authority which is very much important. Isn't it?
     
    Naziur Rahman, Dec 31, 2017 IP
  10. mrb1129

    mrb1129 Active Member

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    #10
    If you put it that way than yes they can get you very targeted referral traffic but that's it.

    I wouldn't care less about DA/PA. Its third party metrics which has nothing to with SEO or whatsoever.
     
    mrb1129, Dec 31, 2017 IP
  11. Naziur Rahman

    Naziur Rahman Member

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    #11
    Then what is your main problem with blog & forums?
     
    Naziur Rahman, Jan 1, 2018 IP
  12. nettacompany

    nettacompany Member

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    #12
    I would like to thank all my friends for their comments.
     
    nettacompany, Jan 1, 2018 IP
  13. Sumit_Singh

    Sumit_Singh Active Member

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    #13
    The SEO strategies that will work in 2018 are Content Marketing.
    Link building is always important and if someone says it's not, don't believe on them because Google never said link building is not necessary. But, the link building techniques or ways you are using it, those are changed. Those are little tricky now. So, write the best quality content that values for your users and builds natural links for your website.

    Don't go with this suggestion for the link building purpose. These were the effective methods but not now.
     
    Sumit_Singh, Jan 1, 2018 IP
  14. Naziur Rahman

    Naziur Rahman Member

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    #14
    do you have any dought for those method?
     
    Naziur Rahman, Jan 1, 2018 IP
  15. Sumit_Singh

    Sumit_Singh Active Member

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    #15
    Yes, links from blog commenting sites are considered spammy and nowadays most of the blogs provide you the nofollow links so, blog commenting is just a waste of time. But if you like someone's work and want to appreciate the work than you will comment other it is just a waste of time.
    The forum provides you the nofollow links in the signature and those provide the dofollow are not treated by the SE as quality links.
     
    Sumit_Singh, Jan 1, 2018 IP
  16. Naziur Rahman

    Naziur Rahman Member

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    #16
    yea your point is fair enough. It looks like bit spammy if you put your link in the description. But blog comment is still good effective way if you go for PA/DA. Still it's good for authority
     
    Naziur Rahman, Jan 1, 2018 IP
  17. Sumit_Singh

    Sumit_Singh Active Member

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    #17
    But, DA and PA don't matter anymore and these are the MOZ's metrics. For Increasing the authority of the website, build links on the niche and authoritative websites that have a good amount of traffic and rank higher on the SERP for more keywords.
    Write quality content on your website or publish a blog post with the quality content. Write on the trending topics and earn the natural links.
     
    Sumit_Singh, Jan 1, 2018 IP
  18. Naziur Rahman

    Naziur Rahman Member

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    #18
    DA/PA not necessary? Then what is necessary these days?
     
    Naziur Rahman, Jan 1, 2018 IP
  19. Sumit_Singh

    Sumit_Singh Active Member

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    #19
    Yes, DA PA is not necessary. Focus on the quality, optimize the website on page and content matters more than anything.
     
    Sumit_Singh, Jan 1, 2018 IP
  20. Naziur Rahman

    Naziur Rahman Member

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    #20
    I see!! :D :D
     
    Naziur Rahman, Jan 1, 2018 IP