SEO, SEM- What's the Difference?

Discussion in 'Search Engine Optimization' started by rupeshets, Jun 11, 2010.

  1. #1
    What is difference between SEO and SEM?
     
    rupeshets, Jun 11, 2010 IP
  2. magda

    magda Notable Member

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    #2
    SEO refers to improving your site and it's backlinks so that it appears in a better position in organic/unpaid search listings.

    SEM refers to using paid search programmes, such as adwords
     
    magda, Jun 11, 2010 IP
  3. QuackWare

    QuackWare Member

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    #3
    According to wikipedia:

    SEO:

    Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to other forms of search engine marketing ("SEM") which may deal with paid inclusion.

    SEM:

    Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of search engine optimization, paid placement, contextual advertising, and paid inclusion
     
    QuackWare, Jun 11, 2010 IP
  4. Jeff Collision

    Jeff Collision Peon

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    #4
    SEO is the process of promoting our site into the search engine by using on page and off page techniques.
    SEM is the process of marketing our site into social media site such as twitter and facebook.
     
    Jeff Collision, Jun 11, 2010 IP
  5. enous

    enous Well-Known Member

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    #5
    I think SEM including SEO,
    SEO just a part of SEM
     
    enous, Jun 11, 2010 IP
  6. rex allen

    rex allen Peon

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    #6
    Hello Dear
    I agree with u Jeff Collision and enous...
     
    rex allen, Jun 11, 2010 IP
  7. aaramire

    aaramire Peon

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    #7
    SEM is the whole enchilada, and seo is merely a piece of it ;p.

    I also agree with enous
     
    aaramire, Jun 12, 2010 IP
  8. desperateboy

    desperateboy Peon

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    #8
    SEM is paid & inorganic marketing technique and seo is orgaic methods. SEO is cheaper than SEM.
     
    desperateboy, Jun 12, 2010 IP
  9. sousen

    sousen Active Member

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    #9
    SEO= Search Engien Optimization, it's comes all link building method off page and on page, where as SEM= Social Media Optimization, only Marketing Product Services through Social media site like Twitter, Facebook, digg, myspace etc
     
    sousen, Jun 24, 2010 IP
  10. uggur

    uggur Active Member

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    #10
    seo + smo = sem ;)
     
    uggur, Jun 24, 2010 IP
  11. FlightCenter

    FlightCenter Peon

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    #11
    Others have stated the difference but we must also realize their similarities. Now with G Caffeine we see SEO and SEM beginning to merge as social media results become interwined with search engine results. People are even using FB as a SE, albeit a small %. Be sure to optimize all your social profiles, and your tweets/status updates.
     
    FlightCenter, Jun 24, 2010 IP