I have a few questions for the ones of you that sell SEO services. What kind of reports you give clients? what does it includes? What software you use to generate said reports? I From what I think: 1) Site analisis report : Whats good and bad of the website and link analisys 2) Keyword analisys report : find good keywords fo the site, ranking of the site in said keywords. 3) Monthly status report: after SEO report status 4) PPC report: For ppc campains. Anything I'm missing. It looks like I will get a client to start soon. And I want to do everything right from the start.