SEO or memorable and witty?

I'm stuck between a rock and a hard place whether to go with a witty, clever name (e.g. something like the card company moonpig) or a name that is focused on Keywords.

Any advice?

 

It depends on what kind of a website you are planning to develop. Will it be a Web2.0 application or will it be an informative site?

Keyword domains will help you on seo but don't forget that your type-in traffic will be low according to your domains length. And if you choose those "clever" names your type-in (direct) traffic will be higher but you'll have to work on search engine optimization harder. Both types have their advantages and disadvantages.

 

Go for both domains, if you want to capture both traffic.

 

it's an informative website and on average how much traffic comes from seo in relation to direct?

 

I'd say that it depends on whether you are wanting to build a brand, or whether your intent is purely to get search engine traffic. I'd go for the witty name as it is probably more memorable. In the end there are many factors alongside just the domain name that determine how you rank.

 

If your web site is niche targeted and will rely on the traffic from search engines, then focus on keywords.
If you have a really interesting idea (1 in a billion) and you are capable of scripting it, then you can get any catch name.

 

I usually go for seo, but it can depend on the market, to be honest I would look at what names are available to me and base the decision on that, if you can find a catchy name that’s good enough then it may be the better option.

 

I would go with the SEO name, unless you can do a mix of both.

 

Moonpig have done very well but they have considerable investment behind them, Toojistar on the other hand, a smaller company offering similar things look to have a smaller budget but they offer far better quality, hence why i use them.

Make sure your service is upto scratch, but in answer to your question: Go clever, people appreciate it

 

I would say to go with a clever name.
You could also use this as a way to show other people the amount of work it takes to start becoming recognized under a brand name for the content you're publishing.

 

I do appreciate the advice guys but i picked my name a long time ago, managed to get the best of both, i'm sure your advice will do well for others though

 

I believe keyword-rich domains are trendy but there is a drawback... if your project doesn't achieve the expected success, it's hard change your niche without changing a keywords domain.