SEO Interview Questions

Discussion in 'Search Engine Optimization' started by karthick85, Jun 11, 2009.

  1. #1
    Hi Friends.
    Hope u All doing Good.
    This is Some few SEO interview Questions? Let us Discuss On this question.

    Open-ended SEO questions

    1. What is your favourite aspect of SEO?
    2. What is the most difficult aspect of SEO for you?
    3. What has been your biggest mistake in optimising a website for search engines?
    4. What has been you biggest success in SEO?
    5. Do you have your own website(s)? What are they? What is their purpose? How effective have they been?
    6. What business sectors have you previously worked in as a SEO?
    7. What is the most competitive sector you have worked in as a SEO specialist?
    8. Do you like Matt Cutt’s?! ;)

    Knowledge of the SEO Industry / engagement in learning about SEO and engagement with the SEO Community

    9. What is your favourite SEO website/blog, and why?
    10. Who do you most respect in the SEO industry, and why?
    11. Who do you least respect in the SEO industry, and why?
    12. Which website do you go to learn something new every time?

    Analytics

    13. What Analytics packages have you used?
    14. Talk me through the process of setting conversion goals?
    15. Explain the process of advanced segmentation and an example of why you might use this?
    16. If you could develop a new feature for an analytics package that is not currently/easily available what would it be?

    Algorithms

    17. Please explain the PageRank algorithm…
    18. What is the most important aspect to you of the PageRank algorithm for link-building?
    19. What is page segmentation?
    20. What is LSI / LSA and its relevance to SEO?
    21. Explain to me how phrase-base algorithms work? Clustering?
    22. Describe any perceived differences in the main search engines?
    23. Have you noticed any algorithm changes lately that you believe to have affected your rankings? How do you work to protect your online visibility?

    Keywords

    24. What process do you typically go through when researching keywords?
    25. How could this process be improved?
    26. How do you carry out competitive analysis of keywords/SERPs as part of the keyword research process?
    27. When targeting keywords on-page, discuss some considerations you might make?

    Accessibility

    28. What factors hinder search engines access to a website’s content?
    29. What is the most responsible way of using Flash?
    30. Tell me how you might use the Robots.txt file?
    31. What is the difference between an xml sitemap and an html sitemap?

    On-page Ranking Factors

    32. If you were reviewing a landing page, what on-page ranking factors would you consider?
    33. How would you analyse the strength of that page as part of the site?
    34. Are you competent with HTML and CSS?

    Onsite Ranking Factors

    35. Talk me through factors you would consider in building an optimised website. (Possible answers might include the discussion around information architecture, site structure, title tags, link structures, keyword relevance, etc).
    36. What are onsite ranking factors for building a successful landing page strategy?

    Offsite Ranking Factors

    37. What would the perfect inbound link look like?
    38. What do you like and not like about link-building?
    39. Explain to me your involvement in link-building in the past?
    40. What approach to link-building have you had most success?

    Linkbait Development and Marketing

    41. Would you consider yourself as creative?
    42. Have you ever successfully carried out a linkbait campaign for a client / in-house? What was the success?
    43. Talk me through the process you might go through in developing a linkbait strategy?

    Copywriting

    44. Are you confident writing and publishing content online?
    45. Please provide examples of the content that you have written. What was the purpose of this content and what keywords were you targeting?

    SEO Tools

    46. What keyword research tools do you use and why?
    47. What is your favourite ‘SEO tool’? Why?
    48. Do you think SEO tools are effective in competitive markets? Why?

    Testing

    49. Have you carried-out split-testing / multivariate testing of content?
    50. What did you learn from this process?

    Image Optimisation

    51. What factors can you do to encourage the chance of ranking for images?
    52. What is hotlinking? How can this be successfully optimised?

    Video optimisation

    53. Have you ever carried out video optimisation?
    54. What are a few considerations of optimising video content?

    Social Media Interview Questions
    Open-ended Social Media Questions


    55. Which social media sites do you most like? Why?
    56. Which social media sites do you most dislike? Why?
    57. What has been your biggest achievement in SMM?
    58. Do you feel that you are well connected in Social media spheres? Does your social media account carry influence?
    59. Do you prefer to use the same pseudonym across your social media profiles? What are the pros and cons of doing this?
    60. When did you get into social media (and marketing)?
    61. What is your oldest social media profile?
    62. Would you ever sell or buy social media profiles?
    63. What has been the most effective social media marketing campaign you have been involved in? How was it effective? Metrics / exposure / links?
    64. How do you effectively use social media to support SEO campaigns, or vice versa?

    PPC Interview questions

    65. Although not strictly SEO, the understanding of the cross-over of visibility in paid-listings can be very important for effective SEO campaigns.
    66. Have you worked on/with PPC accounts? How did it go?
    67. How do you integrate PPC and SEO?
    68. What considerations might you make when carrying out paid search competitive analysis?

    Business Acumen and ROI

    69. What are the key performance metrics you have previously reported to clients?
    70. What are effective metrics for highlighting return on investment from SEO?
    71. What would you like to change about the SEO reporting process?
    72. What other areas of business present opportunities for organic search visibility?
    73. If your SEO efforts aren’t getting the visibility you would hope, what would you do?

    Pitching for Business

    74. Have you prepared proposals for SEO clients?
    75. Have you presented proposals to SEO clients? How did it go?
    76. What was the biggest mistake you have made in a meeting with a client?
    77. What is your greatest strength when presenting to prospective SEO clients?

    Retaining Business

    78. What do you think is the most important factor in retaining a client?
    79. From the previous company that you worked for, what was one process that they could have improved in retaining and gaining clients?

    Closing questions

    80. Where do you see yourself in 5 years time?
    81. What are you salary expectations? Availability? Etc, etc…
    82. How did you feel the interview went?!

    If you know answer for this question.. reply on this tread... It wil more helpfull to all SEO people...
     
    karthick85, Jun 11, 2009 IP
  2. d35i9n

    d35i9n Member

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    #2
    have you checked out search engine ranking factors by seomoz
     
    d35i9n, Jun 11, 2009 IP
  3. Melisa

    Melisa Peon

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    #3
    That is really a great list of SEO questions. I hope someone will post the answer and I myself trying to get the answers of these questions. :)
     
    Melisa, Jun 11, 2009 IP
  4. abhishek.tw

    abhishek.tw Peon

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    #4
    Too big questionnaire, I dont think any one will have time to answer this.
     
    abhishek.tw, Jun 11, 2009 IP
  5. MartinAddison

    MartinAddison Peon

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    #5
    17. Please explain the PageRank algorithm…

    Does anybody know this other than Google???? :)
     
    MartinAddison, Jun 12, 2009 IP
  6. poul_smith18

    poul_smith18 Peon

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    #6
    Hi Karthick thank you for sharing such important SEO interview Questions . It help me lot.
     
    poul_smith18, Sep 16, 2011 IP
  7. agendapal

    agendapal Peon

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    #7
    awesome questions.. i am also looking for some one who can give you us answers for all of this questions :D
     
    agendapal, Sep 16, 2011 IP
  8. RichardEder

    RichardEder Peon

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    #8
    These interview questions are very useful for every persons and they are also awesome too..
     
    RichardEder, Sep 19, 2011 IP
  9. manasha

    manasha Greenhorn

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    #9
    woh the questions are excellent and am trying my level best to answer these. wait and see
     
    manasha, Sep 19, 2011 IP
  10. marylandlawoffice

    marylandlawoffice Member

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    #10
    excellent resources for the interview Questions thanks for the sharing dear
     
    marylandlawoffice, Sep 19, 2011 IP
  11. cutesathya

    cutesathya Member

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    #11
    Hi Karthick
    Great stuff man.It is very helpful to me.thank you for sharing such important SEO interview Questions . It help me lot.
     
    cutesathya, Sep 27, 2011 IP
  12. yadavsarvesh10

    yadavsarvesh10 Member

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    #12
    You can search All answered through the help of search engine.No One can give u this more time so fist u go search engine ..
     
    yadavsarvesh10, Sep 27, 2011 IP