Hi All, was wondering could someone have a look at my main page http://www.learningsteps.com - last week i was ranked #8 for the term computer training - this week its on page 3. Now i did some analysis and checked no of link pointing to competitors etc and they did not change much. However i made some changes on my site, these changes should be been of benefit but instead they seemed to have cause my site to slip quiet a bit. can anyone recommend some simple seo techniques that would help me get back to where i was. Kind Regards Fergal.
Your site is not optimized properly. Youre wanting to rank well for computer training but the links in the content is for distance learning and e learning. You have more link text to other pages than content text. That's not helping your efforts either.
Changes to a web page doesn't show effects right away sometimes; it can take time to re-index properly. Also, what you think will have a positive effect can have a negative effect.
Most likely Google is just reanalyzing your site after the recent changes. If the changes were good changes, your rankings should come back in time. Keep adding more backlinks on a regular basis. Also submit your sitemap to Google webmaster tools to ensure your changes did not create some kind of roadblock for the Google spider.
First thing I would do is to run the home page thru an HTML Validation Checker (http://validator.w3.org/). Second, I would change the order of: <title>Computer training online distance learning courses | LearningSteps.com</title> <meta http-equiv="Content-Type" content="text/html; charset=UTF-8">To <meta http-equiv="Content-Type" content="text/html; charset=UTF-8"> <title>Computer training online distance learning courses | LearningSteps.com</title> And it is ok to push SEO but do it right: IS <h1><a href="http://www.learningsteps.com">Computer Training</a>. <span title="Online distance learning computer training"></span></h1> Should be: <h1><a name="Online-Distance-Learning" href="http://www.learningsteps.com" title="Online distance learning computer training">Computer Training</a></h1> A "<span title" is considered a SEO negative - Not spam but over SEOing
So many make snap spur of the moment changes and then when they see nothing or results that are actually tied to some other issue the make further changes and shoot themselves in the foot even more..... People have very little understanding that search engines are database store houses that need to drop changes to the webmasters pages and re-index those changes and then score them. The process can take months but so few have the patience to endure the battles... that they always lose the war. Most are looking for overnight success in a guaranteed to be slow process to build a business via SEO. Good post!
Great work, your PR is high. My suggestion check your keyword density, and dont forget to find back link to your website using your keyword for the title tag.