Hey everybody, I just figured that I would share an article from my premium site. Let's discuss a little nav menu shall we? A Navigation Menu in SEO can play a huge role in optimizing your website for search engines. The reason being is when a search engine crawls your website, it is going to read everything in the header and the first 100 or so keywords in your body which would usually be your article. In this lesson we are going to discuss using targeted keywords, using text, why not to use image or flash, and why css is your best bet when it comes to header, footer and other navigation menu’s / bar’s. Using targeted keywords in navigation menu’s I am sure you have seen websites which use flash or image navigation menu’s in their headers. If you are trying to optimize your web site, this is a major SEO Mistake which has been added to my SEO Black book as a reference. The reason this is a no-no when it comes to SEO is because, search engine crawlers are not human, no matter how much you may want them to be. They cannot read images and flash. This is where using a CSS menu comes in handy. The reason this will come in handy is because you can spice up your navigation menu with awesome looking graphics and effects but at the same time you will use text to overlap every item on the menu. When designing a menu and adding categories and items, you want to use keywords that you are trying to rank for in search engines. We are going to discuss more of this below. Using targeted keywords in your navigation menu’s This will play a crucial role in your site ranking for keywords that you are targeting. In a normal menu you will see it categorized like this for example: Home | News | Forum | Reviews | Tips | Tutorials These are just general keywords. Now let’s say you have an SEO site like www.therantandrave.net and you are optimizing for SEO Keywords. You would want your menu to resemble something like this: Home | SEO Tips | SEO Tutorials | SEO Forum | SEO Tools Now that you have a hint, these are keywords that I am trying to rank better for. As you can see in the top header navigation menu on our site therantandrave.net and on this site, our menu’s are in CSS. If you use wordpress, almost every wordpress theme comes with CSS menu’s which saves you a lot of work. Your best bet is using text/css navigation menu’s in your header, sidebar’s and footer using targeted keywords. If you are new to CSS or just need a little bit of help, here are some resources for you below: * How to make a CSS menu * CSS navigation menu * Building a Dynamic Menu with CSS * Building an Expanding CSS Menu * CSS Menu Generator
As text links have higher value, it makes sense to make your navigation menu use css/links for the navigation purpose. It is definitely better than other ways of dhtml navigation menu (javascript based solutions which are not indexable). Also you can put breadcrumbs in the site navigation hierarchy to denote current position in the hierarchy of menus.
thanks for googd info its very helpful to my side bcz i will create a new website so i will implement in that