I'm wondering if it would be advantageous to ask existing fans to invite their friends? If so, would it be wise to use an image with instructions for them to do so? Is the procedure different for mobile users?
Hello! That is a good idea as long as you don't sound like spamming, begging, or pushing them to like. You can create a message that is friendly but can make them check out your page. You can ask your fans to share it on their wall or ask their friends by sending them messages. You can shorten the link so it would be easy for them to copy if clicking the link is not possible.Mobile has a different approach, some opens a new browser and ask you to login after you click the link. You can also ask your fans to visit your page and invite their friends directly.