Hello, I run a bankruptcy site and am interested in using Google's "section targeting" code to show "bankruptcy alternative" ads rather than "bankruptcy" ads. I have a really low click-through so I think "bankruptcy alternative" ads might be more relevant to my users...that said, I don't have a whole lot of "bankruptcy alternative" text, so no ads get targetted that way. More importantly, the "bankrutpcy alternative" ads pay much more. Would it be under compliance to better target my ads towards "bankruptcy alternatives" rather than "bankruptcy"?
It doesn't work that way. If "bankrutpcy alternative" is not mentioned naturally in your pages there is nothing you can do with it. You can't include invisible text inside section targeting tags, at least within TOS.
Right, but could I add a section about bankruptcy alternatives to the content, and then specifically target that section?
I think you can. But you have to try it to know if it really works. I don't know how Adsense will consider your page if you say the only relevant area is just a small portion of it.