Search results displaying out of date title and description - why?

Discussion in 'SEO' started by Bagless, Jul 23, 2008.

  1. #1
    About a week ago one of my sites here started appearing in search results with a title and description that I changed earlier in the year.

    Googlebot has crawled fairly recently, why are the current tags being ignored? Like I said, everything was fine until about a week ago and the html hasn't changed in the meantime.

    :confused:
     
    Bagless, Jul 23, 2008 IP
  2. minstrel

    minstrel Illustrious Member

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    #2
    Maybe Google decided it was spammy?

    <title>Free PS3, free Wii, free iPod & much more - Don't miss out!</title>
    <meta name="description" content="Follow my simply, proven guide to get a free Playstation 3, free Wii, free Xbox 360, free iPhone, free iPod, free HDTV & much more...">
    <meta name="Keywords" content="free PS3, cheap PS3, best price PS3,  free Wii, free Wii Fit, free Xbox 360 elite , free gifts, free mobile, free iPhone, free ipod touch, free ipod, Playstation 3, free HDTV, referral site, referral link, trade credits, giveaway network, real incentives, real-incentives, Xpango, Freepay, freebiejeebies, gimme4free, free ipod, free ghd"/>
    Code (markup):
    What IS Google displaying now?

    Are you listed in DMOZ (unlikely) or Yahoo Directory?
     
    minstrel, Jul 23, 2008 IP
  3. Bagless

    Bagless Active Member

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    #3
    They've been quite happy with it for the past three months? It describes what the site is about.

    What is displaying now is the very old title and description and is not that much different:

    I know I haven't changed anything in the tags, so it is just confusing?

    Bagless
     
    Bagless, Jul 23, 2008 IP
  4. minstrel

    minstrel Illustrious Member

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    #4
    Is that your old title and description? or have you submitted title and description that anywhere? do you recognize it?
     
    minstrel, Jul 23, 2008 IP
  5. Bagless

    Bagless Active Member

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    #5
    Yeah, that is definately my old title/description but was changed ages ago.

    Thanks for the replies by the way!
     
    Bagless, Jul 23, 2008 IP
  6. minstrel

    minstrel Illustrious Member

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    #6
    It may be just a Google glitch. Does Google show a cache date?
     
    minstrel, Jul 23, 2008 IP
  7. kingofsanda

    kingofsanda Peon

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    #7
    This has happened to my site as well, I'm not sure why google does this?
    However, I do not think it's anything to be concerned about.
     
    kingofsanda, Jul 23, 2008 IP
  8. minstrel

    minstrel Illustrious Member

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    #8
    Bagless, can you post the Google search link that shows this?
     
    minstrel, Jul 23, 2008 IP
  9. Bagless

    Bagless Active Member

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    #9
    Bagless, Jul 24, 2008 IP
  10. minstrel

    minstrel Illustrious Member

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    #10
    OK. So there's your reason - Google is using an old cache of your page, possibly because they are doing some tweaking or shuffling. As kingofsanda said, it's nothing to worry about - this has happened before with Google and will correct itself in due course.
     
    minstrel, Jul 24, 2008 IP
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  11. Bagless

    Bagless Active Member

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    #11
    Thanks for all the help guys, hope it rights itself sooner rather than later!

    (Incidentally, my subpages like /news.html are cached right up to date though, how bizarre)
     
    Bagless, Jul 24, 2008 IP
  12. Bagless

    Bagless Active Member

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    #12
    Checked again this morning and back to what it should be. Glad to see that, just so very strange (Cache is the same?).
     
    Bagless, Jul 25, 2008 IP
  13. Bagless

    Bagless Active Member

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    #13
    I spoke too soon, it's back to the old version :(

    Being a numpty, what I had missed before is that the cached page is the one used when the site was first set up in 2007.

    Webmaster is also reporting that "Googlebot last successfully accessed your home page on Jul 13, 2008", when it is normally once a week.

    What is going on?
     
    Bagless, Jul 27, 2008 IP
  14. minstrel

    minstrel Illustrious Member

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    #14
    A toolbar PR update, for one. :)

    Don't sweat it. It will sort itself out. Just Google being Google.

    How often does the content of your home page change? That influences how frequently you get spidered. It's more important that your frequently changing pages get spidered frequently to pick up the changes.
     
    minstrel, Jul 27, 2008 IP
  15. Bagless

    Bagless Active Member

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    #15
    Thanks once again for the input/reassurance.

    The homepage content is fairly static and that has always been the case. It's mainly the inner "news" page that gets updated.

    Guess I will have to put that right!
     
    Bagless, Jul 28, 2008 IP
  16. Bagless

    Bagless Active Member

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    #16
    I'm frustrated to say that the issue has raised it's ugly head again and I'm losing traffic on certain terms (that weren't included in the old title and description that is showing).

    If you have a look here http://www.google.co.uk/search?hl=en&q=gadgets4nowt.&btnG=Google+Search&meta= the first result has all the wrong information displayed. The second result, based on an inner page, does however get it right.

    I have double checked my hosting and there are no files included that contain the old data. I have also resubmitted my sitemap.

    Google last visited 30th July and things went back to normal for a bit, now the same old problem.

    Like I said, it is hitting my traffic, is there any way I can get this resolved. Desperate :(
     
    Bagless, Aug 6, 2008 IP
  17. minstrel

    minstrel Illustrious Member

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    #17
    I went through a few months of outdated listings back in 2004 or 2005. I hadn't changed anything prior to the old caches showing up. I didn't change anything while they were being displayed. It was Google rebuilding its databases and mirrors. Eventually, it all righted itself without any input from me.

    The fact that it took several weeks to a few months was an issue for me of course, but I'm sure it wasn't an issue for Google - just businessas usual. At present, I'm seeing some anomalies from the last two toolbar exports and my guess is that its more of the same.

    Basically, you're at the mercy of Google here and there's little or nothing you can do about it except to try to focus on marketing and SEO for other search engines until it all works itself out.
     
    minstrel, Aug 7, 2008 IP
  18. Bagless

    Bagless Active Member

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    #18
    Thanks again for the input, I'll sit tight and let things work themselves out. At least I know there is nothing more I can do.

    Much appreciated.

    Bagless
     
    Bagless, Aug 7, 2008 IP
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