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Schema Markup Structured Data - An Easy way?

Discussion in 'Search Engine Optimization' started by cosmic_nomad, Oct 27, 2017.

  1. #1
    Hello Everyone,
    I'm a small business owner having to hack out my own site and while learning about SEO came upon Structured Data, Schema. When researching this, most sites are too far above my understanding and only give rules, instead of actual usable "fill-in-the-blank" code. When I found a site that gave me some usable code it was said to be invalid by Google's structured data testing tool.

    Question: Is there a way to do this for a local business that is easy and free? I use wordpress, I know how to insert the code once I have it. I just need some schema code where I can fill it in with my information.

    Here is the code I got from Moz, Google says no joy..if anyone could help fix this that would be awesome too. Thank you in advance.
    
    <div itemscope itemtype=”http://schema.org/LocalBusiness”>
    
      <span itemprop=”name”>business name </span>
    
      <div itemprop=”address” itemscope itemtype=”http://schema.org/PostalAddress”>
    
      <span itemprop=”streetAddress”>street address </span>
    
      <span itemprop=”addressLocality”>city </span>,
    
      <span itemprop=”addressRegion”>CA </span>
    
      <span itemprop=”postalCode”>92643 </span>
    
      </div>
    
      Phone: < span itemprop=”telephone”>325-468-8888 <span>
    
    </div>
    
    <div itemscope itemtype=”http://schema.org/GeoCoordinates”>
    
    <span itemprop=”latitude”> lat here </span>
    
    <span itemprop=”longitude”> long. here. </span>
    
      </div>
    
    Code (markup):
     
    cosmic_nomad, Oct 27, 2017 IP