Well it looks as if at the age of 18 i know more about SEO then Rupert murdoch. Looks like these 4 and half months havent been a waste woot. Rupert murdoch States he will "cut Itself From Google" because users are taking content. Now i dont know if they are giving him backlinks at the end of the articles if they do that they are in compliance with copyright laws. But i mean how stupid is Rupert murdoch. Funny we complain about the same thing. Monitization. I dont know why murdoch doest have his people use adsense on his blog along with some text link ad's. Then provide a service like Mobile updates 24/7 for 1.99 a month to your phone. I think 45% of his traffic comes from google well i would like to see what would happen if he got out of google he will lose most of his readers then it is game over. Anyways here the article for you to read if you have not already seen it. http://www.techdirt.com/articles/20091108/2223416852.shtml http://www.techdirt.com/articles/20091111/0049546883.shtml
Google is not everything, people do master the internet marketing techniques without Google, There are various resources in this marketing world. So there is no worries for Rupert murdoch.
We web-masters are chanting the Google Google Google .. 100 times a day in order to keep Google happy so that he can't ban our websites. We should take it as a search engine that's it, it is there because of us. so web-masters stops worrying about Google and don't panik whenever some fluctuation came and people start worrying that is there website banned ?
Murdoch just want some (more) publicity. He can stop G indexing his websites without making so much noise. Just a moron, in my opinion.
Google is becoming too powerful. Google has the right to stop any site appearing in its search results, if it does so, that site could go out of business over night. Soon Google will be the number one place for news - people will stop going to individual news sites, but go directly to Google news...increasing Google's power and influence even more.