Responsive search ads

Discussion in 'Pay Per Click Advertising' started by KXP, Jun 4, 2021.

  1. #1
    Hi All.
    I am setting up a campaign from fresh.
    I am trying "responsive search ads" - some might disagree but I'm giving it a go.
    Google asks me to
    "Add more headlines View ideas"
    - But I'm already upto max number of headlines and used all the google suggestions

    "Include popular keywords in your headlines View ideas"
    How does Google define "popular" I have looked at keyword suggestors and used what I believe to be popular keywords. I have also used the Google suggestions

    "Make your headlines more unique View ideas"
    Unique against what? - my other headlines or other people's headlines or some other metric??
    - I have already followed Googles suggestions

    "Make your descriptions more unique"
    - as above.

    Google knows what it wants me to do but doesn't seem to want to tell me ??

    TIA
     
    KXP, Jun 4, 2021 IP