Hello Webmasters, I want to know about that google places reviews are instant approve. So any competitor can do negative reviews. I think google places or maps reviews want going for modration. What you think about this??
Google is extremely good at finding out the difference between the genuine and the spammy business reviews on Google Places and even on places on Google+. Google doesn't entertain spammy reviews and try to manually review most of them. They have moderators and algorithms which will help them do this manually and automatically.