ReBranding Rights - How Much?

Discussion in 'General Marketing' started by MikeTansey, Jun 20, 2010.

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  1. #1
    Just a quick simple little question here that I would like to get a consensus on so the more opinions the better.

    In your opinion what are rebranding rights worth on a brand new 10-20 page Special Report?

    Thanks,

    Mike Tansey
     
    MikeTansey, Jun 20, 2010 IP
  2. cyberlight

    cyberlight Peon

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    #2
    Many reports like this are sold for $7.
    I am assuming it is the report in your sig....

    Best wishes!
     
    cyberlight, Jun 20, 2010 IP
  3. MikeTansey

    MikeTansey Peon

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    #3
    Actually I'm not referring to that report but just trying to get a gage on what the rights to rebrand a report are actually worth.

    Thanks for the input though,

    Mike
     
    MikeTansey, Jun 20, 2010 IP
  4. BusinessAdvisor

    BusinessAdvisor Peon

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    #4
    Mike,
    My recommendation is to price the rebranding rights in line with the value the report itself delivers. Small value - small price to rebrand and vice versa.
     
    BusinessAdvisor, Jun 20, 2010 IP
  5. Augra

    Augra Member

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    #5
    I've seen them range between $27 - $97. It's based on what you feel they're worth.
     
    Augra, Jun 20, 2010 IP
  6. Stuart Stirling

    Stuart Stirling Peon

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    #6
    Hi Mike,

    Depends what you're trying to accomplish really.

    Some marketers give away a rebrandable report so affiliates can use it
    to sell the marketer's other more expensive product(s).
    But they can be sold as well. Depends on the niche and what other
    rebrandables go for.

    If you sold a report with rebrandable resell rights and included graphics and a
    sales letter, then you could charge a lot more I think.

    Regards,
    Stuart Stirling
     
    Stuart Stirling, Jun 20, 2010 IP
  7. MikeTansey

    MikeTansey Peon

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    #7
    Thanks Everyone for your replys, I do appreciate the input.

    Let me try and rephrase the question a little.

    Most "Special Reports" that I have seen in the IM niche are valued at $7 - $27. So based on a $17 value of the SR would charging say $47 to rebrand it be out of line (In your opinion)

    Let's further say that the links inside the SR are IM tool related such as autoresponder, traffic sites, clickbank products, blogging tools... and so on.

    Hopefully this narrows it down a bit more so y'all can throw some numbers at me (hint... hint)

    Thanks Again to all,

    Mike

    P.S. If it makes any difference I am not going to be selling any SR, I'm just trying to get an idea of what the rebranding rights would be worth to the average Joe... (or Jane)
     
    MikeTansey, Jun 20, 2010 IP
  8. Justin_Dupre

    Justin_Dupre Peon

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    #8
    Yeah, its always good to have an idea for something. I've seen 10 - 20 pages report listed around $7 - 20 as well.
     
    Justin_Dupre, Jun 21, 2010 IP